Best Odds Guaranteed at UK bookmakers
Checked 17 August 2026
How Best Odds Guaranteed works
If you take an early price on a horse and the starting price (SP) is bigger, the bookmaker pays out at the larger odds. If the SP is shorter, you keep your bigger taken price. Either way you get the best of the two, at no extra cost, on qualifying racing bets.
Where BOG applies
BOG almost always applies to UK and Irish horse racing and greyhounds, and sometimes to selected international meetings. It usually covers singles and the relevant legs of multiples. Check each bookmaker for the exact markets and any maximum stake or payout.
Why it matters
Over a season, being paid at the bigger price on your winners adds up. If you bet on racing regularly, a bookmaker with reliable BOG can be worth more than a one-off sign-up bonus.
Best Odds Guaranteed FAQ
Does Best Odds Guaranteed apply to all sports?
No. BOG is almost always limited to horse and greyhound racing. Other sports are not usually covered, so check the bookmaker's terms.
Is there a maximum stake on BOG?
Many bookmakers cap the stake or payout that BOG applies to. The limit varies, so confirm it in the offer terms before you bet.
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